100 Great Business Ideas: From leading companies around the world

 This is a book about some of the best ideas used in business. Some

are simple—sometimes almost embarrassingly so—while others

are based on detailed research and brilliant intellect. Most are

perennial, as their logic, simplicity, or value will help them endure;

while others are, to be honest, rather faddy . What unites these business ideas is their proven power and potency. They are not only insightful and useful, they have worked: often in a brillian way or despite great adversity.